What is magazine design




















Work for magazine designers who apply as permanent employees is found wherever there are magazines being published. Many freelance designers work remotely from their home office across the country from the headquarters of the publication that has contracted them to do work.

There are many types of publications that magazine designers can find work for on a permanent or freelance basis; some popular types include:.

Many magazine designers begin their career by directly applying for open positions with magazine publishing companies after graduation. They may apply in the areas of layout design, copywriting, artwork and others.

If there are no available positions in the organization that you wish to work for, it is worth considering applying for an entry level job with them. This will allow you to get your foot in the door and impress them with your work ethic.

When an open position becomes available in a role you desire, you will have a much better chance of being considered than an outside applicant. In order to become effective in a career as a magazine designer, and perform your job duties with competence, you need to posses a certain set of skills, including:.

In order to enjoy performing the duties of a magazine designer, you need to have certain personality traits. Taking enjoyment from your duties is important, as it helps you maintain a positive attitude towards your work, which can lead to having a long and successful career. Working Conditions: Whether working as a freelancer or as a permanent employee, a magazine designer typically faces very stringent deadlines, as publications dates are not flexible by nature.

They must be willing to make compromises to their creative vision as per the directions of the editor. They must be able to work collaboratively with other magazine employees, as well as freelancers. Hours: Magazine designers must work long hours in order to ensure they are executing the collective vision of the editors of the publication.

Setting: These designers may work out of a home office if employed as a freelancer. It can be of various sizes, but should be set in a size bigger than the other text elements in the page.

A headline should be interesting, meaningful and compelling enough as it increases the chances of an article to be read. Also known as "intro" "kicker", "deck" or "stand-first", an introductory paragraph is the main piece of content that introduces a reader to an article.

It carries forward what a headline has succeeded in doing - catching the attention of a reader. It connects a reader to the main article, taking forward a reader's journey into the midst of the article. It sets the tone of the article for a reader and sometimes, also summarizes the entire article. In terms of font size, it should be smaller than the font size of the headline of an article. But, it should be slightly bigger or at least a little bolder than the rest of the article.

A well-written body copy keeps a reader engaged to an article for the most part, generally till the end of the article. When one begins to design the magazine layout template, they should begin with designing the body copy of an article, because that takes maximum space, running into multiple paragraphs.

It is important that you set the right margins in terms of columns and rows to improve readability. A key point to note here is that you should be consistent with the length of the body copy for all the articles in the magazine. It is important that you acknowledge the person and the team which has worked on an article. Usually, the author's name is written under the headline of the article, which is also known as the byline.

It can be written in the same font size as that of the body copy. These are used to break an article into various sections or compartments, indicating what the next set of paragraphs is going to talk about. It can be written in the same font in which the body copy is written, but it should stand out from the body copy at the same time. Hence, you can keep it "bold" so that it looks like a mini-heading or headline.

An important thing to bear in mind is that you should not place subheads below an image or a quote in an article.

These usually provide a different dimension to an article in a magazine, making it look more interesting. Quotes aid in conveying your story to a reader, and if coupled with images, become potent. You can either have a quote verbatim from a portion of the body copy, or you could perhaps summarize a few points of the body copy in different words and have them as a quote or an excerpt.

Ideally, the quotes or excerpts or blurbs should be in a font that is different from the font in which the body copy has been written. These should be written in a way that they complement the image being used in an article. A caption should describe an image and should ideally be placed immediately below the image. The font size for image captions can be the same as that of the font in which the body copy has been written or slightly smaller than that.

Every magazine article does not need a running head, but some do. These are usually placed at the top of every page of a magazine and aid readers in navigating through an article easily.

A running head should be designed creatively so that it looks good, because it is present on almost all pages of the magazine and a reader sees it every now and then. So, it has to be visually attractive. But today I want you to get familiar with some Editorial Terms which is a must if you are planning to design magazines. We will learn about kickers, stand-firsts, bylines, pull-quotes, and so much more by analysing the work of my favourite Editorial designers and art directors.

In additional I will share tutorials on Typography and Compositional techniques that will help you create stunning magazine layouts. Magazine Design by Kevin Fay. Three most important features to engage readers to stay on a spread:. Here are a few things to consider for your Magazine Layout.

Typography plays a crucial role in Editorial Design. An article that you design could include text in the form of a story, interview, opinion etc. To conclude, Magazine design can be complex, there are tons of terms you need to get familiar with and so many layout rules you need to consider.

Don't worry; it does get easier to learn them, the more you practice creating layouts!. I hope you found this blog post inspiring and excited to start creating awesome magazine layout! Be sure to tag us yesimadesigner on Instagram if you create any designs using our tutorial!

Shumi is a self-taught graphic designer, in she took one-year sabbatical career break, where she devoted her time studying Photoshop, InDesign and Illustrator. In just after 6 months she started freelancing and within a year become a Certified Photoshop Expert.

Over the years she worked both in-house and in agency roles as a retoucher, artworker and moved on from junior to senior design roles. Learn the pros and cons of using Justification and Alignment text and tons of tips on improving readability in your designs!

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